Staying connected with your audience is crucial for maintaining bookings and building lasting relationships, especially in an industry where social media censorship is a persistent challenge. Sex workers frequently face account removals and restrictions, making it difficult to maintain consistent communication with clients. Encouraging clients to follow an advertiser’s Ivy Societe profile ensures a reliable, censorship-free way to stay engaged and connected. This feature offers numerous advantages that not only benefit clients but also amplify an advertiser’s visibility, engagement, and overall success on the platform. Let’s dive into the perks of fostering a loyal following and how it can elevate an advertising strategy. Don’t miss tips and insights from Blaire Hunter, the creator of Ivy Societe, at the end of this blog.
1. Boost Visibility with Regular Engagement
When clients follow an advertiser’s profile, they become more engaged with updates, promotions, and offerings. Ivy Societe ensures that an advertiser’s followers receive real-time notifications when something new is shared, keeping the profile at the forefront of client minds.
How This Helps:
- Increases chances of repeat bookings.
- Keep a profile visible in a competitive marketplace.
- Encourages clients to view updates and take action promptly.
2. Promote Exclusive Deals and Perks to Followers
Followers are more likely to take advantage of promotions or special offers. By building a loyal following, advertiser’s can create targeted campaigns that reward a client’s commitment. From early-bird discounts to loyalty bonuses, these exclusive perks can drive more bookings and foster client loyalty.
Pro Tip: Promote offers specifically for followers in profile and marketing materials to encourage new followers.
3. Simplify Communication and Build Rapport
When clients follow an advertiser’s profile, they gain instant access to updates through their personal dashboards. This means they can stay informed about availability, services, and updates without needing to send repetitive inquiries. By keeping followers in the loop, advertiser’s create a smoother, more enjoyable experience for everyone.
How This Helps:
- Reduces time spent answering common questions.
- Build trust by showcasing reliability and responsiveness.
- Creates a sense of connection and familiarity with followers.
4. Stay Front of Mind with Real-Time Updates
Whether advertiser’s are announcing new tour dates, availability, or service offerings, their followers will be the first to know.
Examples of Updates to Share:
- Availability openings or last-minute cancellations.
- Changes to services or new experiences on offer.
- Travel plans and FMTY (Fly Me to You) opportunities.
5. Use the Tool to Showcase Advertiser’s Brand and Stand Out
Advertisers can market themselves and build personal brands by encouraging clients to follow your profile. By sharing updates, promotions, and insights about services, they give clients a reason to keep coming back. It’s an easy way to show off what makes an advertiser unique, stay top-of-mind, and build a loyal following to stand out in a crowded space.
Why It Matters:
- Lets advertisers highlight what makes them special, from personality to services.
- Keeps clients engaged and interested in booking with.
- Helps maintain a consistent presence that’s tailored to an advertiser’s style.
How to Encourage Clients to Follow A Profile
- Mention It During Bookings: After completing a booking, advertisers can let clients know they can follow their profile for updates and special offers.
- Use Marketing Channels: Advertisers can share a call-to-action on social media, emails, or other communication platforms.
- Add a Personal Touch: Include a friendly reminder in thank-you messages or post-booking communications, emphasising the benefits of staying connected.
Grow A Following Today
Building a dedicated following on Ivy Societe isn’t just about increasing numbers, it’s about fostering genuine connections that translate into consistent bookings and a solid reputation. By encouraging clients to follow their profiles, advertisers can streamline communication, highlight their best offerings, and keep regulars engaged.
For more tips on making the most of your Ivy Societe profile, explore our advertiser resources or reach out to our support team. Let’s work together to make your profile the go-to choice for clients seeking an unforgettable experience.
Notes from Blaire Hunter:
As someone who has spent years navigating the sex work industry, I’ve experienced firsthand how frustrating it is to lose access to social media accounts. Many of us rely on these platforms to connect with clients and promote our services, but with the constant threat of censorship and account removal, it’s not a stable or reliable way to build long-term connections.
I’ve utilized email newsletters on my personal SW website and the promotions/notifications tool on Ivy Société to maintain direct communication with my followers. These tools have given me a secure, censorship-free way to stay connected, promote my offerings, and ensure clients can always find me, even if my social media accounts disappear overnight.
I strongly recommend using the “Promotions” feature available through “Follower Management.” I’ve used this to run promotions. For example, earlier this year I offered a discount on overnight bookings and promoted it through follower notifications and promotions. Not only did I secure bookings with regular clients, but I also attracted several new ones who had been following my profile but hadn’t booked before.
This tool can be for both building loyalty with regulars and converting new followers into clients. It’s a simple, effective way to reach the right people at the right time, without relying on social media platforms that could ban us at any moment.
Other examples of how this tool can be used:
Promote Last-Minute Availability
Notify followers of sudden openings in your schedule to fill unexpected gaps.
Offer Early-Bird Discounts
Reward followers with exclusive early access to promotions before anyone else.
Announce Upcoming Tours
Keep followers updated on your travel plans, whether you’re visiting a new city or returning to a favorite destination.
Share New Service Offerings
Introduce new services to followers with personalized notifications, enticing them to explore what’s new.
Highlight Special Dates
Promote bookings around special occasions like holidays or anniversaries with themed offers.
Host Limited-Time Promotions
Run flash sales for followers, such as discounted rates for overnight bookings or extended sessions.
Encourage Repeat Bookings
Offer a loyalty discount or exclusive perk to returning clients who follow your profile.
Share Personal Updates
Post subtle, tasteful updates about your schedule or routine to build rapport and maintain interest.
Run a Follower-Only Contest
Encourage interaction by offering a giveaway or bonus to randomly selected followers.
Promote Cancellation Slots
Notify followers about last-minute cancellations, making it easier to rebook those times.
Celebrate Milestones
Share milestones, such as anniversaries on the platform or professional achievements, with followers to strengthen connections.
Announce Your Return After a Break
Let followers know when you’re back from a holiday or break, ensuring they’re aware you’re available again.
Promote Seasonal Themes
Offer special experiences themed around seasons or holidays, such as Valentine’s Day or New Year’s Eve.
Share Booking Tips
Provide followers with useful information, like how to make their booking smoother or what to expect during a session.
Spotlight Testimonials
Highlight positive reviews or feedback in follower notifications to boost credibility.
Reconnect with Regulars
Send exclusive notifications to remind regular clients about your availability or upcoming plans.
